Stephen Arnold, the big guy over here at Stephen Arnold Music, was recently profiled in the summer edition of “Dallas Hotel Magazine”. This in-depth article covers Stephen’s roots, his thoughts on Sonic Branding and why it is so important, the reason for writing his book “A Story of Six Strings”, technology, connectivity and life today at SAM! Just click the link below to download a PDF of the article: Stephen […]
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The events of 9/11 stir a wide range of vivid emotions. Last year we were honored to distill the essence of that infamous day into a musical score that accompanied CNN’s 10th Anniversary Commemoration. The rhythm is purposeful and insistent with a melody that is simultaneously somber and hopeful. The range and complexity of emotions surrounding 9/11 goes far beyond words. This was a unique opportunity for Stephen Arnold Music […]
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Most trade shows, no matter the industry, can be summed up in a handful of trite sales adages: “Putting a Name with a Face”, “Meeting and Greeting”, “Distinguishing Yourself from the Competition”, “Enhancing Company Awareness” and finally “Selling the Sizzle not the Steak” (maybe not so much the last one, but I heard that line once and I’ve always wanted to use it). For us, the second annual PromaxBDA Station […]
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We are proud to announce our “Locals Only” News Music Package has won a PromaxBDALocal Award in the “Music Package/Post Score or Instrumental Theme with or without Vocals” category. Locals Only is the first user-sourced station/news music branding package. Driven by an entirely new user/client-sourced workflow, Locals Only is an innovative syndicated music package that provides its clients with music branding that constantly evolves and refreshes. Users share a market […]
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Wow. We just got done with the PromaxBDA conference in L.A. last week (had a blast), and now we are headed off to Vegas next week for Promax’s Station Summit conference. The 2012 PromaxBDA Station Summit is a four-day critical gathering where networks, station groups, syndicators and local broadcasters discuss, dialogue and debate the issues, trends and emerging business opportunities driving success in local television. We’re looking forward to the […]
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It’s that time of year again – yep, it’s time to head off to one of our favorite creative conferences – PromaxBDA 2012. This years conference will take place from June 12-14th in downtown Los Angeles at L.A. Live. We’re always excited to be part of the show and this year we have a couple of great guitars to giveaway plus a Mary Francis guitar shaped leather purse. Stephen will […]
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Thursday, June 7th, our very own Stephen Arnold will be doing “A Story of Six Strings” book signing event for a good cause! All book proceeds plus 10% of Two Old Hippies sales will support Little Kids Rock, a non-profit dedicated to restoring and revitalizing music education in U.S. public schools. For every book purchase, Little Kids Rock can serve about 3 children with a year’s worth of instrumental music […]
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The Grapevine Convention Center just off Historic Grapevine Town Center was host to the Texas Production Roundup on Thursday, presented by the Dallas Producers’ Association Of course we couldn’t miss a chance to meet our local clients and make new friends. Local Film and TV producers and directors were there to see the latest offerings in mobile production, cameras, post-production, and great custom and library music. These days, hyper-local is […]
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Today the 2012 Edward R. Murrow Awards were announced by RTDNA (The Radio Television Digital News Association). Congratulations from all of us here at Stephen Arnold Music to this years winners. RTDNA (formerly known as RTNDA) has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Murrow’s pursuit of excellence in journalism embodies the spirit of the awards that carry his name. Murrow Award […]
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How do you get to Carnegie Hall? Practice. Practice. Practice. This guy, Brodie Cumming, might not be playing the Hall, but he’s cornered the internet with almost five million views of his video, “100 Famous Rock Guitar Riffs – one take”, so maybe a new standard has been set. It’s pretty impressive how Brodie strings together a medley of 100 of Rock’s most memorable licks (the ones that have been […]
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