The SoundOut Index ranks WETA's new sonic brand as one of the fastest growing. View the report »

News & Press

Featured Video Play Icon

Stephen Arnold Music Taps into the British Spirit for WETA UK’s New Image Campaign

DALLAS—May 1, 2023— Stephen Arnold Music captured the drama, intrigue, romance, action and mystery of WETA UK’s expansive programming in providing the musical theme for the station’s new on-air image campaign. The uplifting orchestral theme plays under a lively montage of clips from UK series, both classic and contemporary, while supporting the theme, “British Television at Its Best.” The studio’s creative brief was to produce a theme that evoked the […]

Read More »
Featured Video Play Icon

Stephen Arnold Music Creates Sonic Branding for The Hill TV

DALLAS — February 2023 — Stephen Arnold Music has created original sonic branding for The Hill TV, Nexstar Digital’s recently launched streaming channel. The package includes the main theme for the channel and its popular digital counterpart, as well as variations for promos, IDs, intros, bumps and other elements. Debuting in January, the theme has a distinctive, infectious sound that evokes The Hill TV’s unique approach to political journalism and […]

Read More »
Featured Video Play Icon

Stephen Arnold Music Catches All The Laughs with Sonic Branding for New “Catchy Comedy” Network

DALLAS—April 12, 2023— Catchy Comedy, Weigel Broadcasting’s new sitcom-centric, over-the-air, national network, recently debuted with a line-up of all-time favorite TV comedies and a playful musical theme designed to appeal to viewers’ funny bones. Created by Stephen Arnold Music, the network’s sonic branding supports its “Catch All the Laughs” tagline and evokes the spirit of beloved shows as diverse as I Love Lucy, All in the Family, Cheers and Night […]

Read More »
Featured Video Play Icon

Stephen Arnold Music Creates Bold Theme for NewsNation’s Newly-Launched “Cuomo”

DALLAS—October 17, 2022— Stephen Arnold Music created a bold, modern theme for Cuomo, the new primetime news show hosted by multi-award-winning broadcast journalist Chris Cuomo. Airing weekdays in primetime from 8-9pm ET/7-8pm CT on NewsNation, the show examines the day’s most important news stories from all angles. The infectious theme celebrates Chris Cuomo’s highly anticipated return to cable news. It employs drums, guitars and bass in a distinctive groove blending […]

Read More »
Featured Video Play Icon

Stephen Arnold Music Elevates 360 CHIGAGO’s TILT Thrill Ride with Immersive Sound Experience

DALLAS—November 10, 2022 — Stephen Arnold Music helped take TILT—Magnicity’s thrill ride at the 360 CHICAGO Observation Deck—to a whole, new level with a custom audio, sound experience that syncs perfectly with every heart-pounding moment of the immersive, experiential attraction. One of the highest thrill rides on the planet, TILT allows visitors to 360 CHICAGO, located on the observation deck of 875 North Michigan Avenue (formerly the John Hancock building), […]

Read More »
Featured Video Play Icon

Stephen Arnold Music Creates Sonic Brand for WETA PBS

Public broadcasting station’s first-ever sonic brand will be used across its sub-channels, programming and marketing media. DALLAS—May 9, 2022— Stephen Arnold Music supported the rebranding of WETA PBS, a flagship public broadcasting station in the nation’s capital, by creating its first-ever sonic brand. The classically-inspired sonic signature, featuring a modern, upbeat sound performed on piano and strings, will be used alongside new visual branding on WETA and each of its […]

Read More »
Featured Video Play Icon

How Sound Triggers Human Emotion

The Science of Sound By Dr. Sol Marghzar AuD, CCCA, Director of Audiology, Stephen Arnold Music If you’re of a certain age and hear the opening chords to Lalo Shifren’s theme from Mission: Impossible, you probably recognize it immediately. You may even remember your favorite members of the cast. But something else is also happening, because hormones are being secreted in your body—triggering a sense of danger. Our ears direct […]

Read More »
Featured Video Play Icon

Stephen Arnold Music Creates Sonic Branding for Scripps Florida 24 Network

Continuing its work for The E.W. Scripps Company, the studio creates a sonic identity designed to win the hearts of viewers across one of the country’s most diverse states. DALLAS—September 21, 2021— Stephen Arnold Music tapped into the diversity, spirit and dynamism of the Sunshine State in creating sonic branding for Florida 24 Network, the newly-launched statewide news network from The E.W. Scripps Company. The studio delivered a flexible, multifaceted […]

Read More »
NewsNation Anchors

Stephen Arnold Music scores big for NewsNation, CNN, HLN, CNBC and others across the U.S. and the World

DALLAS—2021— Stephen Arnold Music enjoyed a banner year in 2020, creating sonic branding and custom music for national and local clients across the United States and internationally. Highlights of the studio’s work included a complete branding package supporting the launch of NewsNation, a groundbreaking, 3-hour primetime newscast that debuted on Nexstar Media Group’s NewsNation in September.  The package included the show’s spirited main theme as well as thematically-related cues for […]

Read More »