When you’re thinking about producing your next video, most likely you’re focusing on your visuals. I mean … it’s called video, right? But the heart and soul of your production is really your music. Think about it. Is a beautiful graphic itself that memorable? Is that grandiose shot as grand without the audio? Is your voiceover good enough to stand on its own? It’s the music you choose that really […]
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After an unprecedented response of over 300 entries, we have drawn a winner for our The Vault: Tom Petty Autographed Guitar Giveaway. A big congratulations to Russell Streit of TruTV! Thanks to everyone for checking out The Vault and entering our drawing! Stay tuned to S.A.M. for more music and, of course, MORE GUITARS!
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Stephen Arnold Music President Stephen Arnold and VP, Creative Services Chad Cook join PromaxBDA Editorial Director Paige Albiniak to discuss the latest in creating custom music branding for such organizations as CNN Worldwide and China Global Television Network, incorporating music and settings from around the world in these packages, designing sounds for video games such as Playstation’s upcoming Major League Baseball game and the firm’s bread-and-butter: building comprehensive sonic brands […]
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With the winter games at hand, we wanted to share a project our team at Stephen Arnold Music is really excited about – a custom music package, “Aiming For Gold”, created for CNN and airing on all of their channels worldwide. The music is featured in various promos, in-show segments, and athlete profile pieces. Our objective was to sonically express the majesty and excitement of the winter games – and […]
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UPDATE: We have our winner! Our team at SAM is excited to announce a significant expansion of our production music library, The Vault. Now encompassing over 125,000 tracks, The Vault represents the new standard for production music, with highly curated content that builds on Stephen Arnold Music’s status as an internationally-renowned source for music and sonic branding. The Vault has experienced steady growth, most recently adding a wealth of selections […]
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The World Leader in Sonic Branding Innovates for Elite Content Creators Our custom music team at Stephen Arnold Music has had the privilege to work on some amazing projects over the last few months. The challenge of working with our clients to create distinctive and innovative sonic brands is our greatest passion. Here are some recent project highlights! CNN – Aiming for Gold: PyeongChang 2018 Music brings an inspirational lift […]
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CNN wanted some fresh, custom music for their big, on-air effort with Anderson Cooper and Andy Cohen on New Year’s Eve. As you could imagine, we jumped at THAT opportunity! They were thinking of a classic, art deco style for the graphics, and wanted up-tempo music to match the mood. So how do you re-recreate the retro feel of the 30’s? With a real, live orchestra – featuring trumpets, trombones, […]
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Let’s face it. Sometimes, giving a musical instrument as a Christmas gift can be a bummer. That expensive guitar or keyboard can lay dormant in the corner after the initial excitement wanes, and eventually end up for sale on Craigslist. But given the right circumstances, it can also be the best gift you can ever give anyone, especially a child! Here are a few reasons why a musical instrument can […]
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CNN International recently refreshed it’s key European prime time news hour, with the launch of Hala Gorani Tonight. Stephen Arnold Music was excited to be called upon to create a new sonic brand and custom music package for the show. Airing weeknights at 9pm CET, the new show will draw on Gorani’s 25 years of international journalism experience to put the key stories of the day in context. The hour-long […]
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How do you re-launch a hit show for its third season, and make it a HOT premiere? Well, first you start looking in The Vault from Stephen Arnold Music for a smokin’ music track, of course. Our friends from the crack promo team at FOX needed to make a big splash for LUCIFER, a dramatic series about how the original “fallen angel” Lucifer gets bored with Hell and moves to […]
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