It’s a Great Way to Wake Up – Local Morning Image Campaign
We are excited to announce the release of “Great Way To Wake Up”, an upbeat morning news promotion that brings a cost-effective marketing toolkit to local stations.
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The Company We Keep – Sonic Branding Roundup
2018 was certainly a year to remember. The frenetic news cycle was off the charts. We worked non-stop last year to help our national and international clients be heard, remembered and stand out from the crowd. The critical importance of sonic branding is now recognized across every industry. Aural elements drive engagement, social sharing, purchase decisions, and loyalty like never before. It was extremely gratifying for all of us at […]
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Happy Holidays! KPIX-TV/CBS San Francisco, The SF Boys Choir & Skywalker Sound
KPIX-TV/CBS San Francisco, the first television broadcast station in Northern California, celebrates a major milestone this year. KPIX went on the air with its inaugural broadcast, 70 years ago, on December 22, 1948. Also, seventy years ago, history was made with the founding of the renowned San Francisco Boys Chorus. Stephen Arnold Music collaborated with KPIX and Ian Robertson, the chorus director of the San Francisco Opera and the San […]
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Stephen Arnold Music Delivers Sonic Branding to CNN, Sony Interactive, PBS, and CGTN
The World Leader in Sonic Branding® Launches New Custom Music and Sounds for Networks, Broadcasters, Video Games Our team has been busy working on projects with top content creators to forge enduring connections worldwide. Several of our newest sonic brands and custom music solutions are engaging global audiences of top networks, broadcasters, and video game studios. Recent highlights include: PBS/CNN — “Amanpour & Company” Award-winning journalist Christiane Amanpour continues to […]
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Stephen Arnold Music Refreshes China Global Television Network (CGTN) With New Sonic Branding
Teams With Renowned Design Firm Flint Skallen To Create New Show Themes And Promos Across CGTN’s Five Networks DALLAS — The five international channels of China Global Television Network (CGTN), reaching over one billion people around the world, have newly updated sonic brands courtesy of Stephen Arnold Music, who returned to the network after launching its distinctive sonic brand in 2015. Collaborating once again with design firm Flint Skallen, Stephen […]
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MLB The Show 18 – Sony Interactive
The SAM creative team was recently approached by Sony Interactive to create a distinctive and compelling composition for their then-upcoming blockbuster Major League Baseball title for PlayStation 4, The Show 18. They wanted a piece that had an epic “sports” sound that included modern electronic and urban elements. So we went to work, collaborating with players from the Dallas and Fort Worth Symphony Orchestras, as well as renowned beats producer Adrian […]
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Sonic Branding for the Royal Wedding – CNN Worldwide
With more than two billion people worldwide watching the royal wedding of Prince Harry and Meghan Markle, it was one of the biggest television events of the year. And for those of you that may have watched the royal wedding coverage on CNN, we’re excited to say that our creative team at Stephen Arnold Music composed and produced the custom music for the event. The CNN coverage aired in 190 […]
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The Music Makes Your Production!
When you’re thinking about producing your next video, most likely you’re focusing on your visuals. I mean … it’s called video, right? But the heart and soul of your production is really your music. Think about it. Is a beautiful graphic itself that memorable? Is that grandiose shot as grand without the audio? Is your voiceover good enough to stand on its own? It’s the music you choose that really […]
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CNN Worldwide – Aiming For Gold: PyeongChang 2018
With the winter games at hand, we wanted to share a project our team at Stephen Arnold Music is really excited about – a custom music package, “Aiming For Gold”, created for CNN and airing on all of their channels worldwide. The music is featured in various promos, in-show segments, and athlete profile pieces. Our objective was to sonically express the majesty and excitement of the winter games – and […]
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SAM Drives Sonic Branding for CNN, Altitude Sports, Sri Lanka’s Ada Derana, and More
The World Leader in Sonic Branding Innovates for Elite Content Creators Our custom music team at Stephen Arnold Music has had the privilege to work on some amazing projects over the last few months. The challenge of working with our clients to create distinctive and innovative sonic brands is our greatest passion. Here are some recent project highlights! CNN – Aiming for Gold: PyeongChang 2018 Music brings an inspirational lift […]
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