Projects Archives - Page 4 of 10 - Stephen Arnold Music

Stephen Arnold Music Creates Sonic Brand and Custom Music for WGN America’s “NewsNation”

Sonic Branding Agency’s custom music package supports the launch of cable network’s 3-hour, nightly newscast delivering national news – without the slant. DALLAS—September 01, 2020— NewsNation, the new, 3-hour primetime newscast airing on Nexstar Media Group’s WGN America cable network, will deliver news reporting that is fact-based, impactful, educational and unbiased. The most ambitious national newscast to appear in decades, NewsNation is based at WGN America’s Chicago headquarters and led […]

What’s the Sound of Your Brand?

It’s hard to think of the phrase “I’m lovin’ it” and not immediately recall the “ba-da-ba-ba-ba” of the McDonald’s jingle. It’s catchy, appealing and has been repeated so often, that, love it or hate it, it’s etched in your brain like a pop song from high school. Chances are that the sounds you hear when you power up your laptop, log into Netflix or make a Skype call are also […]

Emotional Marketing with The Vault Production Music Library

Everyone is working on a WIDE variety of projects these days, and many of them require carefully nuanced emotional messaging. Here are some well-produced spots, most are crafted with tracks from our production music library, The Vault.

Sonic Branding Roundup 2020

At Stephen Arnold Music, we are committed to the power of sonic branding and have a specialized approach. Aural elements drive engagement, social sharing, purchase decisions, and loyalty like never before. The critical importance of sonic branding is now recognized across every industry. It’s extremely gratifying for all of us at Stephen Arnold Music to collaborate on so many immensely creative campaigns. Here’s what we’ve been up to lately: NBC/Golf […]

Coffee percolating, alarm ringing, toast popping – New Morning Image!

Imagine your morning routine – what do you hear? Fresh coffee percolating, your alarm awakening you, crisp toast popping up? These sounds, and others, combine to create a familiar, comforting beat – the soundtrack of your morning routine. Stephen Arnold Music is excited to announce the release of “Morning Routine”, our new morning image campaign: a fully produced, cost-effective marketing package for morning promotions. It’s sure to make a fun, […]

Sonic Branding for HLN Original Series “Lies, Crimes and Video”

Our creative team at Stephen Arnold Music recently created the custom sonic brand and music package for the HLN Original Series “Lies, Crimes and Video”. The eight-part series gives viewers an intimate look into terrifying 911 calls, police interrogations, jail house recordings, body camera and surveillance video captured as part of a criminal investigation. This series features riveting stories that incorporate video evidence in criminal cases and shocking courtroom testimony. […]

Stephen Arnold Music Creates Custom Sonic Brand & Music Package for Relaunch of Court TV

Bold orchestrated sounds enhance dramatic gavel-to-gavel legal programming DALLAS,TX – (May 29, 2019) – The recent relaunch of Court TV introduced new a new sonic brand and music package created by Stephen Arnold Music, The World Leader in Sonic Branding®, for the respected network devoted to live, gavel-to-gavel coverage, legal reporting and expert analysis of the nation’s most important and compelling trials. The Texas-based company utilized all live orchestration to […]

Augusta National Women’s Amateur

In 2018, Augusta National Golf Club announced a partnership with NBC and Golf Channel to broadcast the inaugural Augusta National Women’s Amateur (ANWA). This event, taking place the week before The Masters Tournament, was established to inspire greater interest and participation in the women’s game of golf. Our team at Stephen Arnold Music was tasked with composing a theme for the tournament – not just for the inaugural year, but […]

Sonic Branding Roundup

The critical importance of sonic branding is now recognized across every industry. Aural elements drive engagement, social sharing, purchase decisions, and loyalty like never before. It’s extremely gratifying for all of us at Stephen Arnold Music to collaborate on so many immensely creative campaigns. Here’s what we’ve been up to lately: CourtTV Court TV is a 24-hour network with extensive live programming, so the custom music package built around a […]

It’s a Great Way to Wake Up – Local Morning Image Campaign

We are excited to announce the release of “Great Way To Wake Up”, an upbeat morning news promotion that brings a cost-effective marketing toolkit to local stations.

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