With the winter games at hand, we wanted to share a project our team at Stephen Arnold Music is really excited about – a custom music package, “Aiming For Gold”, created for CNN and airing on all of their channels worldwide. The music is featured in various promos, in-show segments, and athlete profile pieces. Our objective was to sonically express the majesty and excitement of the winter games – and […]
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The World Leader in Sonic Branding Innovates for Elite Content Creators Our custom music team at Stephen Arnold Music has had the privilege to work on some amazing projects over the last few months. The challenge of working with our clients to create distinctive and innovative sonic brands is our greatest passion. Here are some recent project highlights! CNN – Aiming for Gold: PyeongChang 2018 Music brings an inspirational lift […]
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CNN wanted some fresh, custom music for their big, on-air effort with Anderson Cooper and Andy Cohen on New Year’s Eve. As you could imagine, we jumped at THAT opportunity! They were thinking of a classic, art deco style for the graphics, and wanted up-tempo music to match the mood. So how do you re-recreate the retro feel of the 30’s? With a real, live orchestra – featuring trumpets, trombones, […]
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CNN International recently refreshed it’s key European prime time news hour, with the launch of Hala Gorani Tonight. Stephen Arnold Music was excited to be called upon to create a new sonic brand and custom music package for the show. Airing weeknights at 9pm CET, the new show will draw on Gorani’s 25 years of international journalism experience to put the key stories of the day in context. The hour-long […]
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The logistics giant proved that it connects every corner of the Earth with their latest campaign, a set of compelling videos that demonstrates UPS’s global capabilities to audiences everywhere. Stephen Arnold Music’s score was critical to the success of the project, providing a memorable musical theme with the flexibility to be adapted regionally for Latin America, Asia and the Middle East. This modern track with an addictive beat was produced […]
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Fresh, original content is in development at HLN, with new offerings like “How It Really Happened” leading the way as the first of several series. Newly debuted on the network, the show is hosted by actor Hill Harper and delves deeply into notorious crimes, mysteries, trials and celebrity tragedies. SAM’s custom music package includes the show open and many other film score-style themes that capture the tension and eerie atmospheres […]
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Congratulations to our READY Image Campaign Guitar Giveaway winners: Always Ready – Collapsible Travel Guitar, Journey Overhead Model OF420: JessicaGrace DeVries, WCTV-TV Morning Ready – Sunburst Vintage Epiphone Les Paul Standard Pro: Roger Ingram, KTXS-TV Weather Ready – Weatherproof Martin Compressed Laminate (HPL) Acoustic Electric Cutaway: Karen Yarbrough, KTAB-TV And we’d like to thank everyone who checked out the campaign and entered the drawing. Stay tuned for more from SAM!
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UPDATE: We have our winners! Are you ready for “READY“? It’s Stephen Arnold Music’s newest and biggest multi-platform image campaign ever! It reflects how viewers feel when your station gets them ready for their morning, ready for the weather…ready for anything. It’s essentially what your local news does – prepare your viewers for what lies ahead in their lives. And this is a big package, with two separate songs, embedded […]
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“Bleacher Report” is a cornerstone of sports coverage for CNN and its sister network HLN. With segments airing in the morning on CNN and all day on HLN, Stephen Arnold Music was invited to create a fresh theme for this elite sports brand. The new music features a driving, indie rock-style sound, with live guitars, bass, drums – even handclaps – providing a fun and upbeat undercurrent to one of […]
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“DALLAS –(SPW)– Stephen Arnold Music, the World Leader in Sonic Branding®, was recognized for excellence with a Gold PromaxBDA Award at Station Summit 2017, held June 22, 2017 in Las Vegas at the Mirage Hotel & Casino. The Gold award was for Stephen Arnold Music’s work on Seattle’s ABC affiliate KOMO and their “So Northwest” campaign. A customized version of Stephen Arnold Music’s popular “Everywhere I Go” market exclusive image […]
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