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News & Press

NAB 2013

NAB 2013…done!

We came, we saw, we ruled the Roulette table. NAB 2013 was quite an experience…. from DTS’s 11.1 Surround Sound Headphones to the American Idol judges that seemed to be at every session.  But alas we were not there to purchase the latest technologies or try our hand in a singing competition but rather for a chance to meet clients, colleagues and eat pricey dinners on the company credit card! […]

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AXS-tv

Custom Channel ID and Promo for AXS TV (Formerly HDNet)

The highly anticipated launch of AXS TV and the channel’s new brand identity focuses on live entertainment and lifestyle programming. Weaving together sound design, live instruments and modern rhythms, the Channel ID and Promo music pieces were created to capture the anticipation and atmosphere that comes from being front and center at a live event. AXS TV is committed to presenting the best of pop culture. We knew that called […]

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News Opens

Stephen Arnold Music Creates Sonic Brand and Original Music Package for CNN International’s ‘World Sport’

Sonic Branding Experts Compose Evocative Soundtrack to Match the Global Leadership of Network’s Sports Coverage DALLAS, April 24, 2012 | SHOOT Publicity Wire | — Viewers who tune into CNN International’s long-running show, “World Sport,” see sports news unfolding on a global scale, with breaking information on soccer, golf, tennis, motorsports, the Olympics, and more. Sonic branding experts Stephen Arnold Music composed the enduring new theme and music package for […]

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CCTV America

Stephen Arnold Music Creates Sonic Brand for China Central Television America Launch Mainland China’s Predominant Network Debuts US Programming from Washington, DC Studios with Custom Music from Sonic Branding Experts —– DALLAS, TX – With the launch of China Central Television America (CCTVA), the network has expanded the presence of mainland China’s predominant television outlet – with 42 channels reaching some 1.2 billion people — into the U.S. market for […]

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