We are really excited about our latest news music branding package “Guardian”. I was recently interviewed by NewscastStudio for a “behind the scenes” look at the new package and details about its creation and development. There is a great deal of thought that goes into producing branded music for media. Much more than just creating “cool” music, one must consider the brand objective, how it will live in various media […]
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Season’s Greetings Everyone, We’re back again this Holiday Season hoping to make our industry aware of this great organization, Little Kids Rock™. Little Kids Rock™ provides free music lessons and instruments to underserved public school kids around the country. In the last three years, through the purchase of our CD by our peers in the broadcast industry, we have been able to put 100+ brand new acoustic guitars into the […]
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We’re very proud of our international work for networks like Al Jazeera (Qatar), Alhurra (Middle East), India TV, GSP Sports (Romania), TRK (Norway), TRT1 (Turkey) … it’s a pretty long list! A decade ago, we delivered music via FedEx – now we can FTP our latest mixes instantaneously. But in either case, we’re usually tracking and mixing in our Texas studio while our clients are a VERY long way away. […]
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We want to thank everyone for participating in our Name That News Package Giveaway. As you know, everyone who participated was entered to win a 2000 Fender Artist Series Stevie Ray Vaughan Stratocaster. We’ve drawn our winner, so congrats to Greg Suchanek from WHAG-TV! We also now have a killer name for our latest news music package. We got a ton of great suggestions and found the perfect fit: Guardian! […]
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UPDATE: And The Winner Is … Hey, you. Wanna win a guitar? We’ve got two chances for you to win! Straight from Stephen’s collection – a 15 year old, slightly abused 2000 Fender Artist Series Stevie Ray Vaughan Stratocaster could be all yours. To enter, just listen to the demo of our latest news music package, then leave a comment below suggesting a name for the package (serious suggestions only, […]
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It’s that time of year, and International Strange Music Day is once again upon us — can you believe it’s already been a year?? Okay, okay … none of us have actually ever heard of this holiday, but when it came across the calendar, I just had to have a little fun with it. So what actually qualifies as “strange music”? Well that, of course, depends on your definition of […]
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We here at SAM can’t resist having fun with music – in all its forms. Now we’re doing it again with the latest in our series of limited edition vinyl releases. Behold our latest creation, “What’s Printed Where.” What’s the deal? Well, take a clear vinyl record that you can see through. Next, slip it into a transparent sleeve with a yellow image, then slide that sleeve into an […]
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We’re excited to announce our guitar giveaway for Texas Association of Broadcasters 2015: A Road Worn Fender Stratocaster signed by Tom Petty! The Tom Petty six-string will be part of our “Guitar Legends” exhibit on display at the Stephen Arnold Music kiosk throughout TAB2015. Joining Petty’s axe will be a signed B.B. King “Lucille” Gibson, an exact replica of Stevie Ray Vaughan’s Fender Stratocaster, and a historic 1927 Gibson L-1 […]
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Clients keep telling me about the new newscasts they’re launching and so, anecdotally, I know local news is doing well. But last week, Stephen forwarded to me a recent study from the Pew Research Center. Their research concluded that local television’s average viewership grew in 2014. And those gains were predominately made in nontraditional timeslots – namely the very early, midday, and 7pm. Although these newscasts still account for a […]
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Well, that’s another pair of Promax conferences wrapped up and in the vault (no, not that Vault). It was great getting to see everyone in Los Angeles and Las Vegas this year! Normally, we’d be congratulating our two guitar winners, but this year we think Stephen may’ve been affected by that 115º Vegas summer heat, because he decided to give away six (6!) extra guitars in Vegas! So first off, […]
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