Learn about our recent projects for WGN America, CNN, HLN, CNBC and others.

News & Press

super bowl ad 2021

Saluting Super Bowl’s Unsung Heroes

A critical factor in this year’s Super Bowl was the play of the Tampa Bay Buccaneers’ offensive line. They dominated Kansas City, limiting its defense to one sack and paved the way for the Buc’s running attack. While quarterback Tom Brady and his star backs and receivers got the headlines, the guys in the trenches were no less essential to the team’s win. This year’s crop of Super Bowl ads […]

Read More »
Pro Sports vs. Pro Music

Would you work for free? Pro Sports vs Pro Music

Would Peyton Manning or Richard Sherman play football during intermission of a Bruno Mars concert for free? Because that’s exactly what  Bruno did at their game a couple of weeks ago… Bruno Mars is at the top of his game. His second album, Unorthodox Jukebox, is at the top of the charts (as was his first). In just three years, five of his songs have reached number one…. Forbes ranked him number […]

Read More »
Mini Lord Vader

Super (Bowl) Sonic Branding

It’s not just music they’re playing on those Super Bowl ads – the smart sponsors are applying Sonic Branding. Sonic Branding done right reinforces memory recall and the message, and connects products and services with emotions. Combine story, visuals, and sound in an appealing alchemy – especially during the Super Bowl – and you’ve got a spot that everyone will be talking about at the water cooler for weeks. Later […]

Read More »
Super Bowl XLVI Eli Manning

Are You Ready for Some Football Music?

Super Bowl XLVI is fast approaching. February 5th. 11 days away… That means 3 things: great football, million dollar ads and MUSIC. For us in Dallas, the Super Bowl is something of a mirage these days (even if it was at Jerry World last year). This wasn’t the case in the 90’s. The ‘Boys, led by the Triplets (Troy, Emmitt and Michael) won 3 SB’s. But, with just 1 playoff […]

Read More »

PromaxBDA Recap: In A Word…’Golden’

Stephen Arnold Music had an award-winning run at PromaxBDA 2010. First we won the prestigious “Network Sound Off,” as FOX network executives chose Stephen Arnold Music’s score to launch their new drama “Ride Along,” by the creators of “The Shield.” The :90 promo will debut during Super Bowl XLV. In addition, we took home two Gold awards at the conference: “Use of an Original Composition in a Promo, New Orleans […]

Read More »

Stephen Arnold Music uses cookies. By using our services, you’re agreeing to our Privacy & Cookie Policy.

Get the latest updates

Stay informed about sonic branding, our projects, cool guitars and more. Delivered right to your inbox!