Sonic Branding Archives - Page 3 of 10

Stephen Arnold Music Taps into the British Spirit for WETA UK’s New Image Campaign

DALLAS—May 1, 2023— Stephen Arnold Music captured the drama, intrigue, romance, action and mystery of WETA UK’s expansive programming in providing the musical theme for the station’s new on-air image campaign. The uplifting orchestral theme plays under a lively montage of clips from UK series, both classic and contemporary, while supporting the theme, “British Television at Its Best.” The studio’s creative brief was to produce a theme that evoked the […]

Stephen Arnold Music Creates Sonic Branding for The Hill TV

DALLAS — February 2023 — Stephen Arnold Music has created original sonic branding for The Hill TV, Nexstar Digital’s recently launched streaming channel. The package includes the main theme for the channel and its popular digital counterpart, as well as variations for promos, IDs, intros, bumps and other elements. Debuting in January, the theme has a distinctive, infectious sound that evokes The Hill TV’s unique approach to political journalism and […]

Stephen Arnold Music Catches All The Laughs with Sonic Branding for New “Catchy Comedy” Network

DALLAS—April 12, 2023— Catchy Comedy, Weigel Broadcasting’s new sitcom-centric, over-the-air, national network, recently debuted with a line-up of all-time favorite TV comedies and a playful musical theme designed to appeal to viewers’ funny bones. Created by Stephen Arnold Music, the network’s sonic branding supports its “Catch All the Laughs” tagline and evokes the spirit of beloved shows as diverse as I Love Lucy, All in the Family, Cheers and Night […]

Stephen Arnold Music Creates Bold Theme for NewsNation’s Newly-Launched “Cuomo”

DALLAS—October 17, 2022— Stephen Arnold Music created a bold, modern theme for Cuomo, the new primetime news show hosted by multi-award-winning broadcast journalist Chris Cuomo. Airing weekdays in primetime from 8-9pm ET/7-8pm CT on NewsNation, the show examines the day’s most important news stories from all angles. The infectious theme celebrates Chris Cuomo’s highly anticipated return to cable news. It employs drums, guitars and bass in a distinctive groove blending […]

Newscast Studio Broadcast Production Awards

Stephen Arnold Music Takes Home Nine Wins at Broadcast Production Awards

Studio honored for work for Al Jazeera, CNN, NewsNation, KTNV and WPIX. DALLAS—May 9, 2022 — Stephen Arnold Music enjoyed a strong showing at the

Sonic Branding Round-Up 2022

From Chicago to Doha, from Atlanta to China… Our creative team at SAM has been working non-stop to help our diverse and amazing clients be heard and stand out from the crowd. Check out highlights from some of our recent Sonic Branding projects. Here’s what we’ve been up to lately: Al Jazeera: 25th Anniversary Relaunch For its 25th anniversary, Al Jazeera Media Network relaunched its Arabic language channel, overhauling nearly […]

Stephen Arnold Music Salutes the Big Sounds of the Big Game

DALLAS—February 15, 2022— The Big Game Bowl always delivers great entertainment via the game, the halftime show, and sensational commercials that look—and sound–great.

How Sound Triggers Human Emotion

The Science of Sound By Dr. Sol Marghzar AuD, CCCA, Director of Audiology, Stephen Arnold Music If you’re of a certain age and hear the opening chords to Lalo Shifren’s theme from Mission: Impossible, you probably recognize it immediately. You may even remember your favorite members of the cast. But something else is also happening, because hormones are being secreted in your body—triggering a sense of danger. Our ears direct […]

Stephen Arnold Music Creates Themes for NewsNation’s “Dan Abrams Live” and “Morning in America”

New sonic show packages further the studio’s work in support of the expanding news network’s commitment to unbiased coverage. DALLAS—October 5, 2021—Stephen Arnold Music delivered sonic branding and custom music for two new shows debuting on NewsNation, Nexstar Media Group Inc.’s cable news network. The project includes branded themes for Dan Abrams Live, a weekday primetime show featuring the veteran legal analyst, and Morning in America, an all-new, 3-hour morning […]

Stephen Arnold Music Creates Sonic Branding for Scripps Florida 24 Network

Continuing its work for The E.W. Scripps Company, the studio creates a sonic identity designed to win the hearts of viewers across one of the country’s most diverse states. DALLAS—September 21, 2021— Stephen Arnold Music tapped into the diversity, spirit and dynamism of the Sunshine State in creating sonic branding for Florida 24 Network, the newly-launched statewide news network from The E.W. Scripps Company. The studio delivered a flexible, multifaceted […]

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