News & Press

A 9-piece grid layout highlighting Stephen Arnold Music's sports sonic branding projects for major sports events and teams.

Game On. SAM’s featured projects for Sports!

Our team at SAM has been setting the tempo in the sports world — creating sonic identities, show opens, custom music packages, live experiential sound, and syncing fresh tracks from The Vault, our premium production music library. Here’s a rundown of some featured projects for sports! World Cup 2026 | 30 Rock Fan Village Pinball Trophy Goal When it comes to sports, it doesn’t get much bigger than the World […]

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What’s new from The World Leader in Sonic Branding – Summer Edition!

Our team at SAM has been busy this year with exciting projects for the Paris summer games, trending social media spots, experiential sound, news, trailer music and more. Hey, we’re even giving you a sneak peak at SAM’s new studio headquarters! Here’s a rundown of what we’ve been up to lately: Aiming for Gold Paris – CNN Worldwide For the 2024 Summer Games in Paris, CNN approached Stephen Arnold Music […]

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What’s new from The World Leader in Sonic Branding

Our team at SAM was busy in 2023 with exciting projects for sports, news, commercials, trailer music and more. Hey, we even created our own SAM hero video via generative AI! Here’s a rundown of some recent projects: What’s the Sound of Your Brand? – SAM Brand Video Last year we produced a new SAM creative reel combining sonic branding with AI-generated animation. Created in association with transmedia company Elevate […]

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