Sounds of the Big Game – Commercials!
Wow…what a terrific championship football game! Both teams had so many tools with which to win, so it went right down to the wire. Patrick Mahomes appeared to be undeniable,
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Super (Bowl) Sonic Branding
It’s not just music they’re playing on those Super Bowl ads – the smart sponsors are applying Sonic Branding. Sonic Branding done right reinforces memory recall and the message, and connects products and services with emotions. Combine story, visuals, and sound in an appealing alchemy – especially during the Super Bowl – and you’ve got a spot that everyone will be talking about at the water cooler for weeks. Later […]
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