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SAM World Leader Summer 2025 featured projects

What’s new from The World Leader in Sonic Branding – Summer 2025

Our team at SAM has been busy with a wide range of exciting projects this year – custom music and sound for sports, news, experiential – as well as fresh music from our library, The Vault. Here’s a rundown of what we’ve been up to lately. MLB All-Star Game – Image Engineering Image Engineering was asked to create an immersive, projection-mapped, pyrotechnic-filled tribute to Hank Aaron for the 2025 MLB […]

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SAM Adds Emotional Depth to MLB’s All-Star Game Tribute to Hank Aaron

At the 2025 All-Star Game in Atlanta, Major League Baseball commemorated the 51st anniversary of Hank Aaron’s historic, record-breaking 715th home run with an unforgettable tribute created through a ground-breaking blend of projection mapping, pyrotechnics and immersive music and sound. Immersive entertainment pioneer Image Engineering produced, while sonic branding leader Stephen Arnold Music (SAM) created the soundtrack for the emotionally charged spectacle broadcast live on Fox Sports and experienced in […]

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