Experiential Sound

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Immersive Sonic Experiences

The greatest musical scores are often the ones that go unnoticed — their purpose is to be felt, more so than heard. SAM creates award-winning immersive sonic experiences for attractions, themed entertainment, brands, sports, museums, and more with sound that accents your storytelling and places the audience experience at the forefront.

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Sound you can feel

SAM’s world-class studios produce immersive sound experiences across the full spectrum of attractions and themed entertainment.

 

Rides & Attractions
Installations & Exhibits
Immersive Environments
Brand Activations
Tourism & Hospitality
Corporate & Retail Spaces
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World Cup 2026 | 30 Rock Fan Village

When it comes to sports, it doesn’t get much bigger than the World Cup – unless you’re creating immersive sound for an 850 foot projection at the NYNJ World Cup 26 & Telemundo Fan Village at Rockefeller Center! SAM worked closely with Quince Imaging to create original sound design for nine unique projection experiences spanning the entire facade of 30 Rock.
blue star   Awards: Muse

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MLB All-Star Game | Hank Aaron Tribute

Image Engineering was asked to create an immersive, projection-mapped, pyrotechnic-filled tribute to Hank Aaron for the 2025 MLB All-Star Game, and they turned to SAM for music and sound design that would drive it all home. Our cinematic score, sound design, and restored archival audio moved audiences and helped make the experience unforgettable.
blue star   Awards: Clio Sports, Muse

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Utah Mammoth

Utah Hockey Club broke the ice on its inaugural season, dazzling the sold-out Delta Center crowd with an unforgettable projection display by Quince Imaging and immersive sound design by SAM.

blue star   Awards: Muse

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Surrounded! The Alamo Augmented Experience

Histovery, a leading developer of AR experiences for global attractions, asked SAM to provide  sound design for their latest project at The Alamo.

blue star   Awards: Muse

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TILT, Chicago

SAM elevates the TILT thrill ride in Chicago with an immersive sound experience that takes riders over the edge!

blue star   Awards: Muse

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Attractions Technology Lab

In just eight weeks, SAM created the music and sound for the fully immersive cyberpunk world of Attractions Technology Lab (ATL).

blue star   Awards: Muse

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Basílica de la Sagrada Família

Have you ever used music to describe an experience so powerful, words and pictures couldn’t do it justice?

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Philly From The Top

Take it from the top. SAM infuses the Philly sound throughout the One Liberty Observation Deck experience.

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WHAT DO YOUR EXPERIENCES SOUND LIKE?

Let SAM bring your storytelling to life with music and sound. From concepting, to creative, to installation, we partner with you to ensure your immersive attractions and experiences sound as good as they look.

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